Part of your personal branding is having an elevator pitch ready. Our Tier 1 Event Management, Inc. professionals would like to offer some tips to make your pitch stand out from the rest.
Elevator pitches are aptly named because they should be short enough to deliver during a ride between floors. Therefore, our Tier 1 Event Management, Inc. experts recommend that you keep your pitch under two minutes. This means you need to be concise. Obviously, you want to share what you do. However, don’t neglect to interject WHY you do it. When you incorporate your purpose into your branding, you humanize your efforts and objectives. By telling a story, you engage the person listening.
While most people might regard elevator speeches as being something that’s prepared and rehearsed in advance, our Tier 1 Event Management, Inc. executives advise you to leave some room to tailor your message for different audiences. For example, what you share about yourself at industry events or with peers might be different than how you describe your role to potential clients.
Once you’ve delivered your short speech, you want to quickly segue into a deeper conversation with the other person. Therefore, consider some questions you might ask him or her that will bring the discussion back to that person’s interests. Consider looking for common ground on which you can build a lasting connection.
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